The Innovation Works® provides professional services in the areas of marketing, advertising and corporate communications.

Clients are in the fields of law, consumer products, technology, finance and arts and culture. The company has experience working within New York State's rigorous attorney advertising regulations.

With a social commitment, the company accepts, as clients, a limited number of non-profit arts and environmental defense organizations, who receive company services at a reduced rate.

Marketing and Advertising Services

The Innovation Works® helps businesses to sell their products, services, and ideas by developing strategies and producing creative and innovative marketing, promotional, and informational materials with an emphasis on balancing good ideas, graphic design and the written word.

Marketing Plans and Implementation
Brand and Identity Development
Naming, Tag Lines and Slogans
Brochures and Sales Support Collateral
Business Plans and Proposals
Websites
Sales Letters and Direct Mail
Ads
Professional Resumes
Sales Copy
Display Ads on Velomobiles
Graphic Design

Corporate Communications:
Customer, Employee, and Investor Communications

We help our clients' customers, employees, investors, and other constituents reap the greatest benefits from our clients' products, services, programs, and ideas.

We do this through vehicles such as...

Annual Reports
Newsletters
Ghostwriting: speeches and articles
Presentation Graphics
Non-profit Communications
Websites
Custom Publications
Technical Publications
User Manuals
Procedure Documentation
Functional Specs